Clever Use of the Olympic Rings to Show World Data

Data doesn’t have to fit boring old bar charts, pie charts and line charts. If you’re creative enough, you can visualize data a lot of ways.

Here’s a really creative approach by artist Gustavo Sousa, using the Olympic rings. It doesn’t give exact measures, but in this case the artist wants to make an emotional point by the size of the rings. There isn’t even a legend – asking you to guess which color goes with each continent. What do you think? Effective?

I’m working on a second book – tentatively titled “Storytelling with Graphs” – to give you tips on how to present business data with more impact. Subscribe to my blog to be alerted when it’s available.

About the author: Bruce Gabrielle is author of Speaking PowerPoint: the New Language of Business, showing a 12-step method for creating clearer and more persuasive PowerPoint slides for boardroom presentations. Subscribe to this blog or join my LinkedIn group to get new posts sent to your inbox.