storytelling

May 20, 2011

The Secrets of Storytelling in the Boardroom, Part 7 – Using Stories to Bring Your Slides to Life

We’ve now covered three ways to use storytelling in a boardroom presentation: to introduce the presentation, to increase interest and to structure the entire presentation. We […]
May 8, 2011

The Secrets of Storytelling in the Boardroom, Part 6 – 4 Ways to Structure Your Preso as a Story

(Back to part 1). So far we’ve talked about how to use stories, or story elements, to introduce a presentation. But what about the rest of […]
May 2, 2011

The Secrets of Storytelling in the Boardroom, Part 5 – Increase Interest with the Inciting Incident

In the last blog post, we discussed the first way to incorporate storytelling into your boardroom presentation by using a story to grab the audience’s attention […]
April 26, 2011

The Secrets of Storytelling in the Boardroom – Part 4, Three Ways to Open Your Presentation

(Return to part 1). One of the best examples of using storytelling in front of a skeptical business audience came in 2002 in a business school […]
April 20, 2011

The Secrets of Storytelling in the Boardroom, Part 3 – Three Secrets for Better Stories

In my last blog, I discussed the four benefits of using storytelling: clearer message, increased trust, more word of mouth and increased agreement. But what, exactly, […]
April 11, 2011

The Secrets of Storytelling in the Boardroom, Part 2 – Four Reasons to Use Storytelling

In our last blog post, we learned that lawyers, non-profit marketers, advertisers, educators and others use stories effectively to explain and convince. But why do audiences […]
April 4, 2011

The Secrets of Storytelling in the Boardroom, Part 1 – The Power of Storytelling

“Storytelling” is a hot topic in the presentation world. Whenever I tell people that I wrote a book on how to use PowerPoint in business, their […]
March 15, 2011

The Uglier the Slides, the More You Need Storytelling

Have you ever had to deliver a presentation using someone else’s slides? Were they a mess? This was the question asked by T.J. Walker on the […]
January 28, 2011

5 Storytelling Lessons from Obama’s “We Do Big Things” Speech

We can learn a lot about how to use storytelling in presentations from President Obama’s “We Do Big Things” part of the State of the Union […]
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