June 28, 2011
This great video reminds us that it’s not what you say that makes the biggest difference – it’s how you say it. Why do these 9 words work? They tug at […]
June 27, 2011
Tell to Win illustrates the powerful way stories can catapult your message over the walls of indifference and resistance. But if you are looking for a […]
June 20, 2011
When you’re looking for analogies that will sway an audience, one good source is movies. In Peter Guber’s excellent book Tell to Win, he gives the […]
June 13, 2011
And the story behind the story is that this short piece was written by Ernest Hemmingway. He was lunching with colleagues and bet them $10 each he could write […]
June 4, 2011
Some experts say a presentation, told as a story, has a shape. Actually, famed author Kurt Vonnegut shows there are at least three shapes describing different kinds of stories. Do any […]
May 20, 2011
We’ve now covered three ways to use storytelling in a boardroom presentation: to introduce the presentation, to increase interest and to structure the entire presentation. We […]
May 8, 2011
(Back to part 1). So far we’ve talked about how to use stories, or story elements, to introduce a presentation. But what about the rest of […]
May 2, 2011
In the last blog post, we discussed the first way to incorporate storytelling into your boardroom presentation by using a story to grab the audience’s attention […]
April 26, 2011
(Return to part 1). One of the best examples of using storytelling in front of a skeptical business audience came in 2002 in a business school […]